It’s most likely apparent that investing in your web site’s aesthetics and consumer expertise is significant for retaining guests and boosting conversions. What’s not so apparent, nonetheless, is how Google’s search rating algorithm really rewards content material that gives customers with a good page experience.
That mentioned, even in the event you’re a small enterprise on a good finances, there are many templates that may allow you to create a surprising web site—and also you’ll by no means should splurge on costly net designers or waste time constructing your web site from scratch.
With just some tweaks and customizations to the next themes and templates from right now’s prime web site builders and net hosts, your small enterprise can have an superior web site that reaps conversions and earns the highest spots in search engine outcomes pages.
1. Astra – Native Enterprise
Begin constructing this web site design on Hostinger.
Astra is a WordPress theme utilized by over 2 million web sites. It has a whole bunch of extremely customizable templates catering to particular industries and use circumstances reminiscent of eating places, on-line shops, SaaS app corporations, and extra. All you should do is so as to add your individual pictures and write your individual copy.
One of many standouts is the Local Business template, which nails down most net design finest practices proper off the bat. Its navigation menu is easy, the CTA buttons are clear and come out, and it affords loads of house to indicate off your small business with pictures.
Furthermore, the template additionally makes it tremendous straightforward to indicate your guests who you might be, what your small business does, and how one can assist them. This implies guests will familiarize themselves with your small business as quickly as they land in your homepage, rising your probabilities of producing conversions.
The Native Enterprise template additionally facilitates social proof by way of buyer testimonials and the choice to showcase your work by means of pictures.
Entry to the free Astra theme (and the paid Astra Professional options) requires WordPress. Hostinger affords WordPress internet hosting at $2.99 per 30 days, with a free area and SSL certificates included. It additionally offers top-notch efficiency. Coupled with Astra’s already optimized templates, loading speeds gained’t be a problem—that’s essential for Website positioning.
2. Shopify – Sense
Begin constructing this web site design on Shopify.
Shopify has 12 free and over 100 premium templates you possibly can choose by business, catalog measurement, and desired options. Every Shopify template is responsive out of the field, and you may customise it by means of a simple drag-and-drop interface.
The Sense template is ideal if you wish to begin a web-based retailer. It’s free, easy, and contains all of the design parts essential to generate gross sales.
You should utilize the above-the-fold part to focus on your retailer’s foremost advantages and showcase your hottest merchandise beneath. The template additionally features a lead magnet within the footer to encourage e-newsletter sign-ups—a key for producing gross sales additional down the street.
The template’s navigation menu is intuitive and straight to the purpose. It’s additionally sticky so customers can get to different elements of your web site rapidly no matter the place they’re on the homepage. There’s even a built-in search bar to assist guests discover specific merchandise sooner.
Shopify additionally affords varied Website positioning instruments, and you should use the platform to deal with social media advertising and marketing campaigns on Fb and Instagram. It routinely generates “robots.txt” information for telling search engine crawlers find out how to navigate and index your net pages—which is big for small companies.
3. Wix – Auto Elements Retailer
Begin constructing this web site with Wix.
Wix is the right possibility for learners trying to arrange their first web site. Its template choice covers a broad set of classes, together with consulting, actual property, on-line programs, occasion manufacturing, and music promotion. All templates are responsive and extremely customizable, so you possibly can tweak fonts, colours, logos, transitions, pictures, and extra with ease.
The Auto Parts Store template stands out due to its smooth structure, animated background, and built-in lead magnet.
You should utilize the above-the-fold part to push for fast conversions by together with a catchy headline and promoting your organization’s foremost advantages. The remainder of the homepage can then get into extra particulars of a few of your merchandise and embrace social proofs.
One last item to notice about this template is that it contains a product assessment part on the homepage and has an in-depth footer menu, which is right for reinforcing Website positioning by means of inner linking.
4. Bluehost – Blogus
Begin constructing this web site with Bluehost.
Bluehost is formally really helpful by WordPress, because it’s glorious for individuals establishing their first web site on the platform. For $2.75 per 30 days, it spares you from just a few complications that first-time WordPress customers might encounter—just like the set up course of and its reasonably steep studying curve.
As for themes, WordPress’s Blogus is ideal in your first weblog. All you should do is add content material, pictures, and tweak the class part to fit your wants. The structure is clear and makes efficient use of whitespace to provide your web site some respiration room regardless of showcasing massive quantities of content material.
Guests can flick through varied classes by way of the menu on the proper, whereas the web site comes with a built-in darkish mode to scale back eye pressure in dimly lit environments.
By way of Website positioning, Bluehost seamlessly integrates with Yoast Website positioning—a WordPress plugin that analyzes your content material and offers recommendations on writing Website positioning-friendly weblog posts, handles meta descriptions, XML sitemaps, and extra.
5. Squarespace – Falodu
Begin constructing this web site with Squarespace.
Squarespace is a simple web site builder with over 150 responsive templates appropriate for portfolio web sites, blogs, on-line shops, and extra.
The Falodu template is superb for portfolio web sites proper out of the field. The header part attracts consideration to the headline by means of its minimalist design. In the meantime, the navigation menu is unobtrusive and contains simply sufficient hyperlinks for guests to get to know extra about you, your work, and find out how to get in contact.
The carousel on the homepage is ideal for showcasing your finest initiatives. Lastly, the footer contains social hyperlinks so potential shoppers can attain out to you in any manner they need.
Squarespace contains varied instruments to enhance your web site’s visibility in search engine listings. The platform creates XTML sitemaps and markups routinely, when you get management over your web page’s meta titles and descriptions. You even have the choice to preview how customers see your web site in search outcomes.
Squarespace begins at $16 per 30 days, billed yearly.
6. Weebly – Burger Store
Begin constructing this web site with Weebly.
Weebly is just like Squarespace and Wix—it’s an easy-to-use web site builder with dozens of enticing templates that require little customization, protecting varied classes like occasions, portfolios, on-line shops, and blogs.
The Burger Shop template works completely for eating places. You should utilize the above-the-fold part to incorporate your tagline, whereas a mouth-watering hero picture can work up the customer’s urge for food and encourage clicking on the menu.
The below-the-fold content material can be well-structured. You’ll be able to present all of the important info relating to your restaurant, and the footer part means that you can embrace your restaurant’s tackle, contact info, and dealing hours. You’ll be able to even embed Google Maps to assist guests find your restaurant rapidly.
In case you’re constructing your web site on Weebly, you possibly can benefit from the free model that features Website positioning instruments, SSL certificates, lead seize kinds, and varied ecommerce options.
Weebly additionally affords an App Middle the place yow will discover dozens of free and paid integrations, together with extra Website positioning instruments. As an example, the Site Booster app routinely publishes enterprise info on Google Maps, Yelp, and different enterprise listings.
7. GoDaddy – Tiffany Cole
Begin constructing this web site with GoDaddy.
GoDaddy is an online and area internet hosting service that stands out by means of its quick loading speeds and reasonably priced costs. You’ll be able to host a web site for $6.99 per 30 days, billed yearly, with as much as 25 GB of cupboard space included.
GoDaddy additionally affords a web site builder with little to no studying curve. It might depart a bit to be desired by way of customization, as you possibly can’t change the font measurement for particular sections, however the templates are enticing and purposeful total.
As an example, the Tiffany Cole template is right for non-profits. Its two-tone design establishes a stark distinction between the hero picture and the headline, which strengthens your core messaging and attracts consideration to the CTA.
In the meantime, the homepage provides you loads of house to showcase your nonprofit’s mission assertion. This template additionally contains donation buttons, social sharing hyperlinks, and a lead magnet.
8. Elementor – Cell Fee App Web site Package
Begin constructing this web site with Elementor.
Elementor is a paid WordPress plugin that improves upon the Gutenberg Editor. Extra particularly, Elementor’s web site builder affords a pixel-perfect interface. This lets you place widgets anyplace you need in your web page’s design, not like the Gutenberg Editor which solely permits widgets that snap into place by way of predetermined grids.
Elementor affords over 100 web site kits, and the Mobile Payment App package is ideal for app builders. Its above-the-fold part is supposed for distinctive worth propositions with a powerful headline and supporting copy. The app retailer buttons that sit beneath may assist push for conversions and immediate guests to obtain your software.
The below-the-fold house affords loads of room to showcase your app’s options and advantages in better element, in addition to social proof testimonials. Lastly, the template comes with enjoyable, built-in animations, which go alongside properly with the design’s pastel-based coloration scheme.
9. Webflow – MarketingZen
Begin constructing this web site with Webflow.
Webflow is a freemium no-code web site builder that additionally affords hosting providers. The platform stands out by means of its intensive choice of templates and content material administration system (CMS). You’ll be able to create content material straight in your web page—without having to entry a separate editor.
Webflow affords over 2,000 responsive templates appropriate for blogs, companies, ecommerce websites, and extra. The MarketingZen template is right for SaaS corporations or advertising and marketing companies. Its Get Began and E book a Demo buttons are glorious for persuading customers to check out your software program or schedule a name.
The navigation menu on the prime affords the hyperlinks essential to let clients be taught extra about you. These hyperlinks result in pricing, service, weblog, about, and call pages—you simply must tweak every web page to fit your enterprise.
The MarketingZen template homepage additionally banks on the belief issue. It affords room to showcase your initiatives, embrace testimonials, and show logos of the businesses you labored with.
By working with Webflow, you’ll achieve entry to varied Website positioning instruments. You’ll be able to handle 301 redirects, tweak meta titles or descriptions, in addition to edit your sitemap and schema markup.
10. HubSpot – Garado
Begin Constructing this web site with HubSpot.
HubSpot is an all-in-one platform that covers advertising and marketing, gross sales, operations, ecommerce, customer support, and CMS options. It affords most if not all of those options at no cost, together with a web site builder.
That is superb for small corporations trying to arrange a easy web site and likewise handle different enterprise actions from the identical place, like advertising and marketing, or gross sales. You’ll find the platform’s web site builder underneath the CMS Hub.
The HubSpot Marketplace affords 471 free and paid web site themes. Garado is a free theme glorious for retail shops. You should utilize the above-the-fold part to show reductions, whereas the full-screen hero picture showcases discounted merchandise and provides to your web page’s total design.
The Garado template additionally contains an interactive picture ingredient, the place customers can be taught extra about your merchandise by clicking on them, inflicting a textual content field to pop up. You’ll be able to then couple your HubSpot web site with the platform’s free product library to trace the efficiency of your best-selling merchandise.
11. Webnode – Tennis College Template
Begin constructing this web site with Webnode.
Webnode is one other freemium drag-and-drop web site builder that helps you arrange enticing web sites very quickly. The platform’s free model additionally contains internet hosting, whereas paid plans supply options like kind builders and built-in web site statistics. Paid plans begin at $4.00 per 30 days, billed yearly.
Webnode affords quite a few responsive templates unfold over a number of classes, reminiscent of portfolios, schooling, style, and extra.
The Tennis School template is superb for selling in-person classes. It has a gorgeous but easy structure the place you possibly can show the varieties of classes you supply and compel guests to enroll. You should utilize its subpages to get into extra particulars relating to your small business, packages, and pricing packages.
Webnode additionally affords varied Website positioning instruments so that you can tweak your web page’s meta titles, descriptions, and URLs. Most notably, the platform permits for customized HTML header code—which is ideal for including monitoring IDs for Google Analytics. This helps you collect extra in-depth web site knowledge, just like the period of time customers spend on a webpage or the customer’s location, for example.
12. Zyro – Anir
Begin constructing this web site with Zyro.
Zyro is an reasonably priced web site builder for blogs, portfolios, and private web sites, but it surely additionally affords a pricing package deal devoted to ecommerce. The platform presently begins at $2.59 per 30 days with a free area for one 12 months and an e-mail tackle for 3 months. Zyro additionally integrates with Google Analytics, Tag Supervisor, in addition to Fb Pixel.
Zyro affords over 100 templates that you would be able to customise by way of a drag-and-drop interface. Every template is mobile-friendly and primed for Website positioning proper out of the field, and you may simply tweak their coloration schemes and add new parts like buttons or contact kinds.
The Anir template is a superb alternative for service-based companies as a result of it emphasizes using pictures that showcase your work and earn shopper belief. It additionally makes use of whitespace successfully, so cluttering your homepage with quite a few pictures gained’t be a problem.
The Anir template’s navigation menu contains hyperlinks to About, Contact, and Portfolio pages, every of them with a contact kind within the footer. You may also use Zyro’s AI-powered author to rapidly generate participating, Website positioning-friendly copy.
13. Google Websites – Occasion
Begin constructing this web site with Google Sites.
Though considerably primary and restricted in customization choices, Google Websites is ideal for these searching for to arrange a fast, short-term web site at no cost. As an example, the Occasion template affords the options needed to advertise enterprise conferences or academic workshops within the quickest manner doable.
You should utilize the homepage of this template to offer a short description of the occasion, its audio system, and site. There’s additionally the choice to embed Google Maps, so guests can rapidly discover the tackle. Subsequent, you possibly can fill within the different devoted pages with info on the audio system and the occasion schedule.
The Google Websites platform means that you can embed Google Types. This allows you to add one as a CTA in order that guests can fill of their particulars and register for the occasion.
Though the platform itself affords a restricted template choice by default, you possibly can entry extra by way of third-party distributors, like Steegle.
There’s definitely not a scarcity of choices for small companies trying to make a search-friendly web site. With the proper template, you possibly can flip just a few tweaks right into a high-ranking web page that doesn’t depart a gap in your pockets.
By the best way, in the event you’re within the strategy of establishing your web site and your small business entity on the similar time, understand that some enterprise formation providers embrace their very own web site builders or hosting providers.